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 Publisher Tools
With Google's suite of publisher tools, you can focus on creating your content while we help with everything else, from smart analytics to driving traffic to your site.

 Drive more traffic to your site
Google Sitemaps
Help people discover more of your web pages with Google Sitemaps
Google Sitemaps is an easy way for you to help improve your site's representation in the Google index. It's a collaborative crawling system that enables you to communicate directly with Google. You get a smarter crawl because you can provide Google with specific information about all your web pages, such as when a page was last modified or how frequently it changes.
Google Analytics
Recognize traffic trends with Google Analytics
Get easy access to intuitive graphs that show exactly what's happening on your site. You can pinpoint exactly which links and pages on your site are popular with your readership and which aren't. Or see exactly where your readers are coming from - which website, country, state and city.
Google AdWords
Drive traffic to your site with Google AdWords
With Google AdWords you create your own ads, choose keywords to help us match your ads to your audience and pay only when someone clicks on them. That is, you only pay when your advertising works.

 Add interactivity and community to your site
Add interactivity to your site with Blogger
By giving your site your own distinctive voice, Blogger helps you and your readers interact, creating a sense of community. So whether you operate a site rich with sights and sounds of places far and near, or if you're a citizen journalist, Blogger serves as magnet for visitors.
Google Maps
Integrate Google's interactive maps into your site's data using Google Maps API
Integrate your site's data into Google's interactive maps and embed them in your web pages with JavaScript. You can plot points and lines and display information windows with the Google Maps look and feel. The Google Maps API is a free (beta) service, available for use on any website that is free to consumers.

 Generate more revenue with AdSense features
Earn more by spreading the word about AdSense and Firefox through referrals
By adding a referral button to your site, you can help connect users to useful products like AdSense and Firefox - while generating additional earnings in the process. If you're not already an AdSense publisher, you'll need to sign up in order to use referrals.
Click the button on the left to sign up or get more information.
Combine Google search and AdSense with AdSense for search
Adding a Google search box to your site means monetizing more web pages while offering your users an even better site experience. Visitors hang around longer, since they can search from right on your site. And since AdSense serves targeted ads on search results pages, you can make more money from your Google search box as well. If you're not already an AdSense publisher, you'll need to sign up in order to use AdSense for search. Click the button on the left to sign up or get more information.

Where will my ads appear?

Your keyword-targeted ads will appear along side or above the results on search results pages.

Additionally, your ads could appear on the search and content sites and products in the Google Network. The Google Network is the largest online advertising network available, reaching over 80% of 30-day US Internet users. So you can be certain that your ads reach your target audience with Google AdWords.

On search sites in the Google Network, your ads could appear along side or above search results or as a part of a results page a user navigates to through a site's directory. Our global search network includes Froogle and Google Groups and the following:


Our extensive content network of high-quality consumer and industry-specific website's and products, such as newsletters (U.S. only) and email programs, includes:


Here are examples of what AdWords ads look like on Google's content network. AdWords ads on the Miami Herald and other sites are targeted to the actual content of the page that day. In the screenshot below, you can see the ads are directly relevant to NBA playoffs articles.


You may also be interested in AdWords site-targeted campaigns, an alternative to keyword targeting that allows advertisers to select individual sites in the Google content network where they'd like their ads to appear.

We work with permission-based newsletter providers to place keyword-targeted AdWords ads targeted to the subject matter of newsletters.

Google's own Gmail displays AdWords ads. Here you can see that the ads relate to the discussion in the email.


Ads for email are placed by Google computers using the same automated process used to place relevant AdWords ads alongside web pages and newsletters. If our automatic filters detect that the topic of the email is sensitive, we don't show any ads. This addition to our content network currently applies only to English language ads targeted to 'U.S.,' 'Canada,' or 'All Regions.'

Our technology ensures that your ads appear in the most relevant locations across the Web so that your customers find you. For more information about advertising publishers within your industry, please visit

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